EMPLOYMENT AGREEMENT



      THIS EMPLOYMENT AGREEMENT ("this Agreement") is made effective as of the

1st day of April, 2003 (the "Effective Date") by and between GUIDELINE RESEARCH

CORP., a New York corporation with offices at 3 West 35th Street, New York, New

York 10001 (the "Company") and a subsidiary of FIND/SVP, INC., a New York

corporation ("FIND"), and ROBERT LA TERRA, an individual residing at 85 Magnolia

Avenue, Montvale, New Jersey 07645 (the "Executive").



      PREMISES: The Executive has served the Company in an executive capacity

for a substantial period of time prior to the Effective Date. The Company

desires to continue to employ the Executive, and in the capacity described

herein, and the Executive desires to continue to be so employed by the Company.

The Company and the Executive also desire to set forth in writing their

understanding of the terms and conditions governing such employment. Unless the

context indicates otherwise, capitalized terms used herein but not defined

herein shall have the meanings given to such terms in the Stock Purchase

Agreement, dated as of April 1, 2003, by and among the Company, FIND, Jay L.

Friedland and the Executive (the "Purchase Agreement").



      NOW, THEREFORE, in consideration of the foregoing and of the following

mutual promises, the Company and the Executive, each intending legally to be

bound, agree as follows:



      ss.1. CONTRACT OF EMPLOYMENT. Subject to the terms hereof, the Company

employs the Executive anD the Executive accepts his employment with the Company

for the Employment Period (as defined in Section 2 hereof). During the

Employment Period, the Executive shall serve in and shall occupy the position of

President of the Company. In that capacity the Executive shall have

responsibility for those duties that are customary to such office and perform,

for and on behalf of the Company, all of the duties of President as shall

reasonably be determined by the Chief Executive Officer ("CEO") of FIND from

time to time. In addition, Executive shall, to the extent appropriate, maintain

ongoing relationships with the Company's key existing and prospective clients.

Without limitation of any of the foregoing, Executive also shall assume and

carry out such duties or responsibilities as from time to time may be assigned

or delegated to the Executive by the CEO of FIND, provided that such additional

duties and responsibilities are fair and reasonable under the circumstances, do

not unreasonably increase the demands upon the Executive's time or energies, and

are not inconsistent with the Executive's position as President. In fulfilling

the responsibilities of his position, the Executive will observe all lawful

policies, procedures and directions that from time to time may be adopted and

communicated by the Company or the CEO of FIND to the executive or

administrative personnel of the Company generally, including through the

provisions of the personnel manuals of the Company and FIND (to the extent

applicable to the Company), as both may be amended and in effect from time to

time.



      ss.2. EMPLOYMENT PERIOD. The term of the Executive's employment by the

Company (the "Employment Period") shall commence on the Effective Date and shall



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continue until the earliest to occur of: (i) the second (2nd) anniversary of the

Effective Date; (ii) termination of the Executive's employment in accordance

with Sections 6(a), 6(b) or 6(c) hereof; or (iii) the date of the Executive's

death.



      ss.3. TIME AND EFFORT; DISCLOSURE AND FAIR DEALING. During the Employment

Period, the Executive shall devote his entire business time, best efforts,

attention, energies, skill and abilities, during usual business hours and at

such other times as are reasonably required by his position as President, by the

CEO of FIND, or by the Company's Board of Directors, to (a) diligently and

faithfully carry out his responsibilities and duties hereunder; (b) use his best

efforts to promote the success and expansion of the Company's business, and (c)

cooperate fully with the Board of Directors and the CEO of FIND in the

advancement of the best interests of the Company and FIND. During the Employment

Period, the Executive shall carry out his responsibilities and duties at the

offices of the Company, which, for the first two years of the Employment Period,

shall remain at 3 West 35th Street, New York, New York; provided, that Executive

may be required to travel from time to time in connection with his duties

hereunder and the demands of the business of the Company. Notwithstanding the

proviso set forth in the preceding sentence, the CEO of FIND shall give

Executive advance verbal notice of any required travel to the extent that such

travel is reasonably foreseeable, and such travel requirements shall be at

reasonable frequencies and for reasonable duration taking into account the

nature of the business of the Company and its past practice. Executive shall

not, without the prior written consent of the CEO of FIND (x) do anything or

permit anything to be done at his direction inconsistent with his duties to the

Company or its Affiliates or opposed to their best interests, or (y) become an

officer, director, employee or consultant of, or otherwise become associated

with or engaged in, any business other than that of the Company; provided, that

the CEO of FIND shall not unreasonably withhold such consent as a result of (y)

above, so long as such activity (i) shall occur entirely on Executive's own time

and does not materially interrupt, interfere with, or otherwise detract from the

Executive's performance of the duties and responsibilities of the Executive to

the Company, and (ii) does not benefit, directly or indirectly, any organization

or activity that in any manner competes or is known to have planned to compete,

directly or indirectly, with the Company or FIND or any of their respective

Affiliates. Any consent granted by the CEO of FIND pursuant to the preceding

sentence may be limited from time to time or revoked by the CEO of FIND. Nothing

in this Section 3 shall prevent the Executive from engaging in additional

activities in connection with personal investments (including passive real

estate and securities investments) and community affairs that are not

inconsistent with the Executive's duties under this Agreement. The Executive

will promptly disclose to the Company's Board of Directors and the CEO of FIND

all information, opportunities, developments and other matters coming to the

Executive's attention that pertain or are relevant to the operations of the

Company or any of its Affiliates or to the conduct of their respective

businesses. The Executive will promptly communicate, fully cooperate and deal

fairly and openly with the Company's directors, other officers or key personnel,

and, in general, to the best of his abilities, the Executive will work to

achieve efficient and profitable operation of the Company's business and the

orderly conduct of the Company's affairs. For purpose of this Agreement

"Affiliate" shall mean (i) as to Executive or any of the Consolidated Companies,

any party, which directly or indirectly, whether alone or through one or more

intermediaries, controls, is controlled by, or is under common control with

Executive or such Consolidated Company, as the case may be, and (ii) as to FIND,

the





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subsidiaries and related entities of FIND set forth in its filings with the U.S.

Securities and Exchange Commission pursuant to the Securities Exchange Act of

1934.



      ss.4. CONFIDENTIALITY, NON-COMPETITION AND NON-INTERFERENCE.



            (a) PROTECTION OF NONPUBLIC INFORMATION. The Executive hereby

acknowledges that (a) during the course of the Executive's employment by the

Company the Executive has obtained or will obtain knowledge of and use

Confidential Information, as hereinafter defined, (b) public disclosure of such

Confidential Information could have an adverse effect on the Consolidated

Companies, FIND or its Affiliates and their respective businesses; and (c) the

provisions of this Section are reasonable and necessary to prevent the improper

use or disclosure of Confidential Information. Both during the Employment Period

and at all times thereafter, the Executive (i) shall treat as confidential all

Confidential Information, (ii) without the prior written consent of the CEO of

FIND, shall not use for any personal purposes, publish, reveal, divulge,

transfer or otherwise disclose, or directly or indirectly make available to any

party any of such Confidential Information except to such parties that either

(a) are employed by, or (b) have signed a confidentiality agreement with respect

to such Confidential Information with, the Consolidated Company(ies) which

own(s) or has the right to use such Confidential Information, and such parties

have a need for such information for purposes that are in the best interest of

such Consolidated Company(ies), and (iii) shall not use Confidential Information

in any way that is detrimental to the interests of the Consolidated Companies,

FIND or its Affiliates. The term "Consolidated Companies" shall mean the

Company, Advanced Analytics, Inc., Guideline/Chicago, Inc., Guideline Consulting

Corporation and Tabline Data Services, Inc., and their respective subsidiaries

and Affiliates as may exist from time to time. The term "Confidential

Information" shall mean any and all knowledge relating to the business and

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