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Document Preview Coolsavings Acquires Targeted Loyalty Solution |
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Coolsavings Acquires Targeted Loyalty Solution |
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2004 |
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$38 |
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#275741 |
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COOLSAVINGS, INC.
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CONTACT: Melissa Rabin Mary Scholz-Barber
CoolSavings, Inc. Kupper Parker Communications
(312) 224-5153 (314) 290-2013
melissa@coolsavings.com mbarber@kupperparker.com
FOR IMMEDIATE RELEASE
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COOLSAVINGS ACQUIRES TARGETED LOYALTY SOLUTION
Expands Strategic Frequent Shopper Card and Paperless Coupon Services
for Grocery Retailers and Consumer Packaged Goods Manufacturers
CHICAGO -FEBRUARY 9, 2004 - CoolSavings, Inc. (OTC:BB CSAV), a leading
online direct marketing and media company today announced it has purchased
the Targeted Marketing Services (TMS) business of Alliance Data Systems.
The purchase includes TMS' technology, certain patent rights, CPG
contracts, retail relationships and other assets related to the delivery of
electronic customer loyalty programs. CoolSavings will also maintain TMS'
relationship with The Kroger Co., one of America's largest grocery
retailers, to manage its Kroger Plus Internet Coupons electronic customer
loyalty program.
The acquisition will provide CoolSavings with new and expanded strategic
capabilities in the area of frequent shopper card and paperless coupon
solutions to grocery retailers and consumer packaged good (CPG)
manufacturers.
"Through the purchase of TMS, CoolSavings will offer retailers and
manufacturers a cutting-edge solution that marries grocery loyalty programs
with a rich, interactive communications channel made possible by the
increasing popularity of e-mail and the Internet," said Christine
McNicholas, who was recently named CoolSavings' senior vice president of
retail partnerships. "The technology will offer reliable security for the
manufacturer and retailer and greater simplicity and convenience for the
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